New Year's new weather, good news frequently. In the spring of 2011, the provincial decoration and building materials market, which has just stopped for one month, has been preparing for the first climax of this year's home improvement building materials sales – 3.15. For many friends who really want to buy building materials, the strength of each store is strong. Promotion has always been good news that the author is happy to see!
The author listed the promotion advertisements of the major building materials markets in the provincial capital. Most of them were similar to the price reduction, cashback, gifts and other similar sets of the same year last year. However, yesterday, there was an advertisement about "Phoenix Home to send you a BMW", which really surprised the author. With the surprise and doubts, the author visited the general manager of the Phoenix City Commercial Plaza (the price of the supporting photo album around the main unit).
As for the author's talk about the consumer's doubts about the authenticity of this event, Bu always smiled and said: This really wants to ask consumers not to worry, let alone send a BMW, in fact, our market is not allowed to send one hundred a year. First of all, consumers should understand the way to participate in the delivery of BMW. In short, it is from February 26, 2011 to January 3, 2012, as long as customers purchase 6 categories of decoration in Phoenix Commercial Plaza. Building materials products, with the accumulated payment of the bank's unified cashier's receipts to 30,000 yuan, you can redeem a BMW, Citroen car lottery ticket in the mall, the cumulative number of consumers up to 300, you can concentrate on the draw once; the purchase amount of up to 40,000 yuan, cumulative Consumers up to 225, can focus on the draw once; purchase amount of 50,000 yuan, the cumulative number of consumers up to 180, you can focus on re-launch once; purchase amount of 60,000 yuan, cumulative consumers up to 150, you can concentrate again The lottery is once; the purchase amount is up to 70,000 yuan, and the accumulated consumers reach 129, and the prize can be re-opened once; the purchase amount is up to 80,000 yuan, and the accumulated consumers reach 113, and the prize can be re-opened once; the purchase amount is up to 90,000 yuan. If the total number of consumers reaches 100, you can concentrate on re-launching once; the purchase amount reaches 100,000 yuan, and the total number of consumers reaches 90, so you can concentrate on re-launching once; the purchase amount is 110,000 yuan, and the accumulated consumers reach 82, you can concentrate. The prize will be re-opened once; the purchase amount will reach 120,000 yuan, and the cumulative number of consumers will reach 75. You can concentrate on the prize again; and so on, if the number of consumers reaches the above quota set, the organizer will concentrate on the draw, each time concentrated. The prize for the prize is the first prize: a BMW sedan, second prize: a Citroen sedan, a third prize: a 42-inch LCD TV, the mall immediately followed up, the site announced the accumulated quota, when the accumulated quota reached any of the above grades At the time of the store, the “BMW Night†event will be launched. We will inform the owner of the lottery ticket to personally present the BMW car and collect the right to use it on site.
When the saying goes to any of the above grades, the mall will send out a BMW sedan, a Citroen sedan, and we will invite all participating customers to supervise and supervise all the mainstream media in the provincial capital, so consumers do not have to worry about this activity. Authenticity. And we will continue the activity until the end of the year, even if you are not a consumer, as long as you reach the above limit in the current year, you can participate in the sweepstakes.
The "send to BMW" promotion form is good, but does this mean that the cost is passed on to the merchants in the mall? Then the merchants are passed on to the consumers!
For such a problem, General Manager Bu Ping replied: This year’s “Send BMW†campaign is covered by our shopping malls and does not charge any fees for mall merchants. This is our shopping mall to buy decorative building materials products in Phoenix this year. a form of feedback. In fact, many customers do not know the business model of our Phoenix City Commercial Plaza. It can be said that only one of our provincial cities is not relying on the merchant rent to make a profit in the building materials market, because our group company is Hong Kong Wanji Real Estate, a strong real estate. The company, and Phoenix City Commercial Plaza is the company's own property. Our business is to ensure the value of the property. This is our profit point. Only when the shopping mall is booming will we fulfill our demands and look at the entire provincial building materials market. We have given merchants the highest rent limit commitment, the purpose is to let the merchants reduce the rental burden to better benefit the people, and at the same time the mall starts to give the lowest price commitment (the same brand of the same brand in the mall is lower than other building materials market in Hefei) It will be directly refunded by the mall.) It can be said that our Phoenix City Commercial Plaza has reduced the burden to consumers from the source; in a word, the majority of Hefei consumers can not only purchase the Phoenix City Commercial Plaza in the provincial capital. Brand building materials, you can enjoy the various services and guarantees of the mall, but also
Through the above conversation, will the readers who are or will be renovating like you to be as eager to try? After the surprise event of "Phoenix Home to send you a BMW", I really don't know what our handsome Bu will have next. Once again, shock the provincial city building materials industry, let us wait and see!
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