Following the lithography and roller printing, inkjet printing technology has become the third revolution in the ceramic printing industry. The era of inkjet printing in China's ceramic industry has come. The reporter will understand the technology from the perspective of domestic ceramic manufacturers that actually use inkjet printing technology, and understand what the technology brings them and whether they encounter any problems in production. In addition, we also paid attention to the important part of the application of ink jet technology - design, and interviewed a representative Spanish design company, digging out the delicate relationship between inkjet technology and design.
Production Application
At present, the Chinese market is the most attractive internationally. How is the effect of ink jet printing technology applied to ceramics enterprises developed? What benefits does this technology bring to ceramics enterprises and even to the entire ceramics industry? To address these issues, the reporter interviewed Mr. Liu Guohong, the first Champion Tile Marketing Department in China that uses this technology.
New breakthrough in tile production
Champions Tile The inkjet product launched for the first time last year - the Royal Digital Series ceramic tile has a strong sense of three-dimensional, high-definition, vivid texture, personalized and environmentally friendly energy-saving features, access to the market generally praised.
It is known that the Italian Rotodigit ink jet printer used in the Royal Digital Series tiles integrates the roller and the ink jet technology. It has a high-precision control system, a high-precision nozzle, a high-purity, high-stability special inorganic ink three major hardware Safeguards can realize complex and diverse designs, can create a line design on uneven surfaces, and the print resolution is more than three times that of ordinary printing. Because it is a computer to take pictures at random and can be spliced ​​with each other, the texture repeatability of each tile is very small.
“The innovative development of ceramic tile products largely depends on the breakthrough application of ceramics equipment and new materials.†Liu Guohong said. Compared to flatbed and roller printing, tile products using inkjet printing technology have made breakthroughs in texture, texture, composition and color. On the one hand, the texture of the tile can take into account every detail, printing accuracy is higher, the product is more realistic; on the other hand, the tiles can be three-dimensional modeling, composition more diverse and bold, more colorful colors. In addition, the inkjet printing technology meets the individual needs of the current consumer, and greatly enhances the external quality of the product.
However, according to industry sources, the current ink-jet ink still has a short shelf life, red ink is difficult to break through and the issue of lighter colors. Lin Guohong said that all current tile brands using inkjet technology will encounter these difficulties. The high cost of ink-dependent imports is one of the reasons for the high price of ink jet products; due to the shorter shelf life of inks, this requires manufacturers' products to reach balance between production and sales in order to solve the problem of ink inventory overstock. He pointed out that pure red ink is limited by the problem of ink makers' technological research and development and still needs to be broken.
The new "green revolution"
It is understood that in China, in addition to the Champion tile on March 29, 2010 launched the Royal Digital Series ceramic tile, Nobel ceramic tiles in the country launched the first series of digital ceramic tile; Smike also launched in March 30th the same year using digital printing Glazed bricks and ceramic tile series, while Gold Asia also launched the gold medal Avatar 3D inkjet bricks on the same day. Many companies, such as New Pearl and Jinyi Tao, have successively tested water and launched ink-jet printing tiles one after another.
Inkjet printing technology uses computer-wide automation to directly complete the process from digital to graphic and computer graphic output to finished products, making ceramic companies easy to operate, increase production efficiency, and reduce waste pollution. It opened a brand new technological chapter for the development of ceramic printing, and brought a brand-new "green revolution" to ceramic enterprises.
Inkjet printing technology is at the initial stage of technology introduction in China, but as the major trend and vane of ceramic printing in the world, it has a great effect on the green production of ceramic enterprises and caters to the concept of low-carbon and environmental protection.
Rapidly take off
According to Lin Guohong, ink jet printing technology has more than 10 years of experience in marketing and operation abroad, and it is already a relatively mature technology process. However, it is limited by the protectionism of foreign technology intellectual property rights. It has only recently started to introduce research in the country. Regardless of the technological maturity of equipment, ink, or design systems, it still takes a long time to overcome them. "Inkjet printing technology must be fully developed at home, and it requires hardware manufacturers, ink development, and supporting design software to cooperate closely with each other and adapt to each other in order to achieve the maximum development and popularity of this technology in the country."
However, China, as the world’s largest producer of ceramics, is convinced that the technological breakthrough will not be the main factor restricting the development of inkjet technology in the Chinese ceramics industry, as domestic ceramic companies continue to grow and the investment in technology R&D continues to increase. As early as the 1980s and the early 1990s, China first introduced the Italian polished tile production line and successfully produced the first polished tile. After many years of exploration, research and development and innovation, polished tile production has taken shape in just five years. In less than 10 years, Chinese polished tiles dominate the world and even surpass advanced European ceramic producers. In the same way, the ink-jet printing technology that has just emerged in China has passed the technological breakthrough of domestic ceramic enterprises, and this technology can certainly be rapidly developed in China. As Lin Guohong said: "The cost is only limited by the current primary stage of domestic technology research. It is only a short-term phenomenon. In the long run, ink-jet printing will be a low-cost printing, I believe that in the near future when technology will be broken through. , ink-jet printing will usher in a new and rapid take-off trend."
Design articles
Under the conditions of hardware, how to win the inkjet brick market, design has become the key. At present, many domestic companies have obtained more superior results in design and have gone abroad to buy designs or invite foreign designers to deal with their own products. In the end, what is the charm of overseas design? What kind of spark will crash when the design encounters an ink-jet? The reporter interviewed Fei Lunika, the business manager of the Foshan representative office of Hong Kong Duotuo Co., Ltd., which was established in Spain in 2005 and invested by Spain. · Beja and product manager Anna Clockle.
Provide overall service plan
"Although the foreign design is very good, many domestic customers can not achieve the original design effect in actual production after buying it from overseas." Ferrenika Berga said. Because the design needs the cooperation of production equipment and technology, if the production technology of the ceramics production enterprise can not keep up, or the equipment and raw materials that are matched cannot keep up, it is difficult to restore the design effect. In other words, the design of Italy and Spain is no better. If there is no equipment and technology support, it will not be possible to come to China. “We provide overall services for companies, from designing products to technical guidance for design in production and operation, and finally promoting product marketing through book design or showroom design.†Ferrenika Bega exported to everyone. The secret of their success.
According to Ferencika Bega, after providing inkjet brick design results, they will consider the technical problems encountered by users when they are put into operation, and provide technical support, including solutions for production applications, production lines, and production improvements. . In the later period, the company also sent professional and technical personnel to ceramic companies for monitoring and investigation to solve the technical difficulties encountered when the products were put into operation.
It is understood that many European design companies are currently designing products, but also provide customers with a complete set of design chain supporting programs, this model is worthy of domestic design companies for reference and reference.
Tile design returns to nature
Ferrenika Berga said that ink-jet technology can better reflect the natural side of the object, and the design inspiration comes from the real and sensible objects, returning to nature. "In response to the preferences of Chinese consumers, we have also specially selected texture-rich stone as a design element. The stone-like ink-jet bricks we have introduced have vivid textures and natural colors." The reporters saw on the spot that they designed "embossed". Inkjet bricks are indeed more realistic and more colorful.
Inkjet printing technology has broken the limitations of tile design. On the one hand, ink jet printing technology has changed the traditional flat plate and roller printing technology, and achieved "air" printing without contact with the brick surface, achieving multi-angle and high compactness. The glaze completely presents the design effect of the three-dimensional molding surface of the tile; on the other hand, the ink-jet printing technology realizes the one-time printing on the three-dimensional molding surface of the tile for the first time, in particular, the vivid printing of the various concave-convex surface tiles and the oblique angled surface. , make all kinds of special shape accessories and the main brick interface more natural. Therefore, this technology makes the design of tile designs more natural and natural. It can be a variety of marble patterns, wood textures, wallpapers, etc. The design effect is rich in depth and looks realistic.
The emergence of inkjet printing technology provides a variety of design elements for ceramic design, of which "return to nature" is the most prominent feature. A variety of realistic themes provide designers with inexhaustible design elements and provide them with free and wide design space. In addition, the green production promoted by the ink-jet printing technology and even the low-carbon life make the connotation of the design even more vivid. Just as the trend of fashion and personalization of ceramic tiles has become a market trend, the emergence of inkjet printing technology, the low-carbon concept it highlights is in line with the idea of ​​returning to nature. Making all designs look as real and sensible as the original, has become a general trend of market demand.
Unlimited size and pattern
"One of the most prominent advantages of inkjet printing technology is the ability to create more design solutions without duplication of design patterns." Anna Clockle said to reporters: "At present, all ink-jet printers can make the input computer design pattern size is not limited, in addition, all kinds of patterns can be printed out through the inkjet printer." According to Duo Tuo's technical staff Andy introduced that when the ink jet printing technology was just introduced, the length and width of the input computer's product pattern was ≤ 3 meters. After the technology was improved, the computer software was further upgraded. Now all the input computer's product pattern size is not Restricted.
Design cooperation equipment
Because different devices have different effects on the production of tiles, the design also needs to be coordinated. When asked about the relationship between inkjet technology and design, Ferrenika Berga said that "design needs to cooperate with the equipment." Andy told reporters that inkjet printing technology needs to use tif files when designing, that is to change the past rgb format to CMYK four channels tif format, and digital printing is similar to the principle of printing in outdoor advertising. At present, due to the limitations of inkjet technology and equipment, solid and dark designs are used less on tiles. The reason for this is that the print head may not be 100% excellent, resulting in the appearance of white lines in solid and dark bricks. In addition, since red ink is difficult to break through at present, the price of pink ink on the market is quite expensive, and the use of these colors by companies in tile design is relatively small. He also mentioned that in the application of roller printing and ink jet printing combined equipment, it is necessary to pay attention to the convergence of the alignment.
Production Application
At present, the Chinese market is the most attractive internationally. How is the effect of ink jet printing technology applied to ceramics enterprises developed? What benefits does this technology bring to ceramics enterprises and even to the entire ceramics industry? To address these issues, the reporter interviewed Mr. Liu Guohong, the first Champion Tile Marketing Department in China that uses this technology.
New breakthrough in tile production
Champions Tile The inkjet product launched for the first time last year - the Royal Digital Series ceramic tile has a strong sense of three-dimensional, high-definition, vivid texture, personalized and environmentally friendly energy-saving features, access to the market generally praised.
It is known that the Italian Rotodigit ink jet printer used in the Royal Digital Series tiles integrates the roller and the ink jet technology. It has a high-precision control system, a high-precision nozzle, a high-purity, high-stability special inorganic ink three major hardware Safeguards can realize complex and diverse designs, can create a line design on uneven surfaces, and the print resolution is more than three times that of ordinary printing. Because it is a computer to take pictures at random and can be spliced ​​with each other, the texture repeatability of each tile is very small.
“The innovative development of ceramic tile products largely depends on the breakthrough application of ceramics equipment and new materials.†Liu Guohong said. Compared to flatbed and roller printing, tile products using inkjet printing technology have made breakthroughs in texture, texture, composition and color. On the one hand, the texture of the tile can take into account every detail, printing accuracy is higher, the product is more realistic; on the other hand, the tiles can be three-dimensional modeling, composition more diverse and bold, more colorful colors. In addition, the inkjet printing technology meets the individual needs of the current consumer, and greatly enhances the external quality of the product.
However, according to industry sources, the current ink-jet ink still has a short shelf life, red ink is difficult to break through and the issue of lighter colors. Lin Guohong said that all current tile brands using inkjet technology will encounter these difficulties. The high cost of ink-dependent imports is one of the reasons for the high price of ink jet products; due to the shorter shelf life of inks, this requires manufacturers' products to reach balance between production and sales in order to solve the problem of ink inventory overstock. He pointed out that pure red ink is limited by the problem of ink makers' technological research and development and still needs to be broken.
The new "green revolution"
It is understood that in China, in addition to the Champion tile on March 29, 2010 launched the Royal Digital Series ceramic tile, Nobel ceramic tiles in the country launched the first series of digital ceramic tile; Smike also launched in March 30th the same year using digital printing Glazed bricks and ceramic tile series, while Gold Asia also launched the gold medal Avatar 3D inkjet bricks on the same day. Many companies, such as New Pearl and Jinyi Tao, have successively tested water and launched ink-jet printing tiles one after another.
Inkjet printing technology uses computer-wide automation to directly complete the process from digital to graphic and computer graphic output to finished products, making ceramic companies easy to operate, increase production efficiency, and reduce waste pollution. It opened a brand new technological chapter for the development of ceramic printing, and brought a brand-new "green revolution" to ceramic enterprises.
Inkjet printing technology is at the initial stage of technology introduction in China, but as the major trend and vane of ceramic printing in the world, it has a great effect on the green production of ceramic enterprises and caters to the concept of low-carbon and environmental protection.
Rapidly take off
According to Lin Guohong, ink jet printing technology has more than 10 years of experience in marketing and operation abroad, and it is already a relatively mature technology process. However, it is limited by the protectionism of foreign technology intellectual property rights. It has only recently started to introduce research in the country. Regardless of the technological maturity of equipment, ink, or design systems, it still takes a long time to overcome them. "Inkjet printing technology must be fully developed at home, and it requires hardware manufacturers, ink development, and supporting design software to cooperate closely with each other and adapt to each other in order to achieve the maximum development and popularity of this technology in the country."
However, China, as the world’s largest producer of ceramics, is convinced that the technological breakthrough will not be the main factor restricting the development of inkjet technology in the Chinese ceramics industry, as domestic ceramic companies continue to grow and the investment in technology R&D continues to increase. As early as the 1980s and the early 1990s, China first introduced the Italian polished tile production line and successfully produced the first polished tile. After many years of exploration, research and development and innovation, polished tile production has taken shape in just five years. In less than 10 years, Chinese polished tiles dominate the world and even surpass advanced European ceramic producers. In the same way, the ink-jet printing technology that has just emerged in China has passed the technological breakthrough of domestic ceramic enterprises, and this technology can certainly be rapidly developed in China. As Lin Guohong said: "The cost is only limited by the current primary stage of domestic technology research. It is only a short-term phenomenon. In the long run, ink-jet printing will be a low-cost printing, I believe that in the near future when technology will be broken through. , ink-jet printing will usher in a new and rapid take-off trend."
Design articles
Under the conditions of hardware, how to win the inkjet brick market, design has become the key. At present, many domestic companies have obtained more superior results in design and have gone abroad to buy designs or invite foreign designers to deal with their own products. In the end, what is the charm of overseas design? What kind of spark will crash when the design encounters an ink-jet? The reporter interviewed Fei Lunika, the business manager of the Foshan representative office of Hong Kong Duotuo Co., Ltd., which was established in Spain in 2005 and invested by Spain. · Beja and product manager Anna Clockle.
Provide overall service plan
"Although the foreign design is very good, many domestic customers can not achieve the original design effect in actual production after buying it from overseas." Ferrenika Berga said. Because the design needs the cooperation of production equipment and technology, if the production technology of the ceramics production enterprise can not keep up, or the equipment and raw materials that are matched cannot keep up, it is difficult to restore the design effect. In other words, the design of Italy and Spain is no better. If there is no equipment and technology support, it will not be possible to come to China. “We provide overall services for companies, from designing products to technical guidance for design in production and operation, and finally promoting product marketing through book design or showroom design.†Ferrenika Bega exported to everyone. The secret of their success.
According to Ferencika Bega, after providing inkjet brick design results, they will consider the technical problems encountered by users when they are put into operation, and provide technical support, including solutions for production applications, production lines, and production improvements. . In the later period, the company also sent professional and technical personnel to ceramic companies for monitoring and investigation to solve the technical difficulties encountered when the products were put into operation.
It is understood that many European design companies are currently designing products, but also provide customers with a complete set of design chain supporting programs, this model is worthy of domestic design companies for reference and reference.
Tile design returns to nature
Ferrenika Berga said that ink-jet technology can better reflect the natural side of the object, and the design inspiration comes from the real and sensible objects, returning to nature. "In response to the preferences of Chinese consumers, we have also specially selected texture-rich stone as a design element. The stone-like ink-jet bricks we have introduced have vivid textures and natural colors." The reporters saw on the spot that they designed "embossed". Inkjet bricks are indeed more realistic and more colorful.
Inkjet printing technology has broken the limitations of tile design. On the one hand, ink jet printing technology has changed the traditional flat plate and roller printing technology, and achieved "air" printing without contact with the brick surface, achieving multi-angle and high compactness. The glaze completely presents the design effect of the three-dimensional molding surface of the tile; on the other hand, the ink-jet printing technology realizes the one-time printing on the three-dimensional molding surface of the tile for the first time, in particular, the vivid printing of the various concave-convex surface tiles and the oblique angled surface. , make all kinds of special shape accessories and the main brick interface more natural. Therefore, this technology makes the design of tile designs more natural and natural. It can be a variety of marble patterns, wood textures, wallpapers, etc. The design effect is rich in depth and looks realistic.
The emergence of inkjet printing technology provides a variety of design elements for ceramic design, of which "return to nature" is the most prominent feature. A variety of realistic themes provide designers with inexhaustible design elements and provide them with free and wide design space. In addition, the green production promoted by the ink-jet printing technology and even the low-carbon life make the connotation of the design even more vivid. Just as the trend of fashion and personalization of ceramic tiles has become a market trend, the emergence of inkjet printing technology, the low-carbon concept it highlights is in line with the idea of ​​returning to nature. Making all designs look as real and sensible as the original, has become a general trend of market demand.
Unlimited size and pattern
"One of the most prominent advantages of inkjet printing technology is the ability to create more design solutions without duplication of design patterns." Anna Clockle said to reporters: "At present, all ink-jet printers can make the input computer design pattern size is not limited, in addition, all kinds of patterns can be printed out through the inkjet printer." According to Duo Tuo's technical staff Andy introduced that when the ink jet printing technology was just introduced, the length and width of the input computer's product pattern was ≤ 3 meters. After the technology was improved, the computer software was further upgraded. Now all the input computer's product pattern size is not Restricted.
Design cooperation equipment
Because different devices have different effects on the production of tiles, the design also needs to be coordinated. When asked about the relationship between inkjet technology and design, Ferrenika Berga said that "design needs to cooperate with the equipment." Andy told reporters that inkjet printing technology needs to use tif files when designing, that is to change the past rgb format to CMYK four channels tif format, and digital printing is similar to the principle of printing in outdoor advertising. At present, due to the limitations of inkjet technology and equipment, solid and dark designs are used less on tiles. The reason for this is that the print head may not be 100% excellent, resulting in the appearance of white lines in solid and dark bricks. In addition, since red ink is difficult to break through at present, the price of pink ink on the market is quite expensive, and the use of these colors by companies in tile design is relatively small. He also mentioned that in the application of roller printing and ink jet printing combined equipment, it is necessary to pay attention to the convergence of the alignment.
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