Innocent has released a limited-edition circular label version of its brand image to support packaging cycle activities.
Louise Adams, Innocent’s sustainability manager, said: “Our company has always been very environmentally conscious. Working together with Packaging Cycle Week, we are very excited and we can tell people that this small mousse bottle is 100% recyclable plastic is completely recyclable. In addition, it has a certain leading role in recycling awareness for others."
In 2008, Innocent debuted this type of recycling bottle. It is said that it has reduced the carbon emissions of the company by more than 2,500 tons. Throughout June, Innocent's label on all bottles will use this 'recycled cartoon character' image instead of the usual 'normal cartoon character'. At the bottom of the tag, there is such a sentence: "Support 2010.6.21-6.27 cycle recycling week."
Louise Adams, Innocent’s sustainability manager, said: “Our company has always been very environmentally conscious. Working together with Packaging Cycle Week, we are very excited and we can tell people that this small mousse bottle is 100% recyclable plastic is completely recyclable. In addition, it has a certain leading role in recycling awareness for others."
In 2008, Innocent debuted this type of recycling bottle. It is said that it has reduced the carbon emissions of the company by more than 2,500 tons. Throughout June, Innocent's label on all bottles will use this 'recycled cartoon character' image instead of the usual 'normal cartoon character'. At the bottom of the tag, there is such a sentence: "Support 2010.6.21-6.27 cycle recycling week."
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