First of all, what we care about most is how to buy cheap genuine cosmetics online. Under such a violent and turbulent network, how do you choose? How can we guarantee to buy absolutely authentic cosmetics at the most cost-effective and most convenient way?
Only a comprehensive and rigorous analysis and comparison can draw conclusions. Therefore, I will start from a few well-known cosmetics websites, including Sasha, Taobao, Sephora, Mr. Cody, and Dangdang.
The most critical online shopping - quality
The most troublesome problem with online shopping cosmetics is the fear of buying fakes. If the real premise of real goods is not guaranteed, then everything is excused - unless you are clear that you want to use fake imitation packaging to satisfy your vanity. However, in this case, I recommend that you buy fake bags, clothes, and scarves instead of the things on your face. After all, in order to show the Chanel powder box in the cosmetic bag, it is worth to pay for your face. What?
In Taobao, the problem of counterfeit goods is very serious. It is very difficult for buyers who are deep in the road to pack tickets and say that they must not buy fakes. After all, Taobao is mainly a personal seller with scattered users as the unit. Every family keeps saying. The land is saying a penalty, but who is going to supervise, and who will punish it? Taobao will?
Buyers who have not encountered trouble in Taobao may think that the so-called cosmetics alliance, Taobao first payment and so on are very secure, but in fact, Taobao is absolutely to ensure the seller's interests first, if you find yourself buying fake The goods must be issued with the official certificate of the quality inspection department. Excuse me, first, do you really have trouble to go to the quality inspection bureau for hundreds of things? To put it bluntly, Taobao sellers are an important guarantee for Taobao's trading volume. Although Taobao has introduced many provisions to protect consumers, it is ultimately the source of its own interests. Of course, the interests of sellers are a priority.
Of course, there is also a type of shop on Taobao, called the purchasing store. Such stores are usually not stocked, all things must be booked, and then wait for the owner to purchase in a unified day, this is usually in Hong Kong, the shopkeepers are mostly Shenzhen people, or Shenzhen people who are marked by Hong Kong. After all, only they have such convenience. Relatively speaking, the things in this store are more reliable, but there are also stores that sell sheep meat, make a purchasing attitude, and even provide a copy of the small ticket (note, just a copy, the original usually says the store To stay at the end, so can not provide. Then, if he buys a genuine one at a time, sells 100 fakes, will everyone get a copy of this small ticket?) In addition, the purchasing store also There are many other problems, which we will talk about later.
In addition, Dangdang has a very low-end approach, it is really a very expensive practice: it is marked in the origin of the page is made in Japan, you know, lily bell cotton is basically sold in Suzhou, Shanghai If these products are produced in Japan, if they are made in Japan, will the light freight and customs tariffs not be so cheap? But Dangdang is like this. Don’t say X is made in Japan. After getting the real thing, the place of production on the packaging is of course Suzhou. How does Dangdang prove that this is indeed made in Japan? What is it like? Yes, it is like this, a piece of paper is posted on it, and it is written in Japan. Even if it is made in Japan, it is really speechless. . .
And if there is real guarantee, I am afraid that it will be a professional cosmetics retail website such as Sasa.com, Mr. Cody, and Sephora. Of course, I just said that these three are selling genuine goods. As for other cosmetic websites, they don’t know if they are genuine, because these 3
Home is a large-scale cosmetics website that is currently widely recognized. Among them, Sasha is a Hong Kong website, facing the world, and mainland orders are uniformly shipped from Hong Kong; Sephora was founded in France and has a global footprint; Mr. Cody is the most professional female e-commerce platform in China.
Online shopping is the most concerned - the price
In general, in these four cosmetics networks, Cody's home price is cheaper, but compared with Salsa, this price advantage is not absolute, maybe a certain product is cheaper to sell in the famous Cody family. The other is that Salsa is cheaper, but in general, the discounts of the famous Cody family are larger. Sephora is not expensive to sell in Hong Kong, but after opening a store in the mainland, the price will come up, basically the counter price.
I would also like to mention Hong Kong purchasing here. Usually the store will add a certain purchase fee on each item, so the general price will be higher than the price of Salsa, Cody's or Hong Kong counters (because they are bought from these places! If the price is lower than this) JMS should be cautious. After all, if you have money, you will be happy. No one wants to live as Lei Feng for free.)
When many cosmetics brand e-commerce platforms were not well known to the public, Sasha.com played a major role in buying foreign products online, but as more and more brands opened their own online shopping platforms, JMS could At the first time of the new product launch, new products are directly purchased from the brand website, and the brand website often launches promotional activities, and the discount level is quite attractive.
Mr. Cody's website is more humane in women's shopping, cosmetics, skin care products, cosmeceuticals, perfumes, clothing, bags, accessories, home goods... various types of goods are rich and varied, and there is a one-stop female shopping platform. Stance. Plus the price is affordable, if you can really grow bigger, their home is still very promising~
Online shopping is the most overlooked - shipping and other expenses
Online shopping, shipping costs are a very headache. We don't care a few dollars on weekdays, but once we get online, the price is good, but we have to add freight. I always feel a little reluctant. This is a very common consumer psychology, and we can't say that we are preoccupied with it. It can only be said that human nature makes it happen!
In terms of shipping costs, Salsa is free for $75, otherwise it will charge up to $15 for postage! More than 100 yuan! The implication is that we like to deal with the generous master, buy less than 75 dollars, don't consider buying something here! Save everyone's troubles...Khan... Isn't this clarifying our contempt for us?
Purchasing, the freight is usually the buyer's own, but the seller is not willing to mail, this is not good. However, most of the prestige purchase shop prices are not cute, do not post without bargaining.
Sephora is full of ¥300, but because the price of the product itself is much higher, the wool is still on the sheep.
The most important online shopping - return policy
Domestic shopping, often "no quality problems, can not be returned." But in Hong Kong, this is not the case in many Western countries. As long as the goods are not unpacked, even if it is your own reason, you don’t want it. The fire in your heart is extinguished, and you are short of money... For whatever reason, just say it. I don't want it, I can return it. This is very affordable for consumers.
Let's take a look at the return policy for several different channels.
Mr. Cody is committed to paying a loss of ten. If the product has quality problems, it can be returned within 30 days, and the long appreciation period is oh; if the customer returns or exchanges due to customer reasons, the customer will bear the payment.
Salsa is a 30-day unconditional refund, but no matter who the problem, the freight is not refundable (meaning that the return will bear double postage, one is up to 15 dollars in shipping when ordering, the second is to send back the salsa postage This is not a small amount, and it feels that Sasha is a bit of a robbery, and even the mistakes of his own transportation or product should let the customer take responsibility.)
Purchasing is more difficult to return, except for a few good sellers willing to help you return, I am afraid that most people do not provide this kind of dry errand service.
Dangdang: In addition to quality problems, cosmetics are not returned.
Sephora: Unconditional refund on the 14th. When the customer returns or exchanges due to the customer's own reasons, the customer will bear the postage at the time of return of the goods and the freight when re-sending.
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