"Zhijiang" rewarded bottle cap activities were punished for violation of laws and regulations

The law enforcement officers of the Yang County Trade and Industry Bureau found during the inspection that the "Zhijiang" series of wines produced by the Hubei Zhijiang Liquor Co., Ltd. sold by Xiyang County Liquor Co., Ltd. had "Zhijiang Ancient Wine" and "Zhijiang There are 1 Yuan, 2 Yuan, 3 Yuan and 5 Yuan tickets on the bottle caps of the three varieties of "Wang" and "Old Brand". After the salespersons sell the wine, they open the outer package and collect the bottle caps with the lotteries. , Concentrate cash conversions to the company for benefits.

Such promotion methods not only increase the enthusiasm of the waiters to promote the series of wines, but also increase the sales volume of the company, which objectively causes the illegal competition of other wine distributors. Industrial and commercial personnel said that the company’s sale of its products by bribing a waiter violated the “Unfair Competition Law” and constituted a commercial bribery. It was ordered to stop the company’s illegal activities immediately and fined 2,000 yuan.

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