From the characteristics of the export of printing press products in 2010, homogenization brings potential danger to the export market. The number of products exported is large but the market is small in scale, and the prices of products are low and the returns are small. The pattern of high added value of products, large scale of export and high market concentration has not yet been formed. Time is like running water. In the twinkling of an eye, the first year of the "Twelfth Five-Year Plan" is about to pass. When we think about the future of 2012, we will accurately grasp the situation, plan ahead, solve key problems, and seize the transformation results.
The factors affecting the printing machinery market in recent years affect the printing machinery sales market. The factors are complex and can be summarized as the following four points:
1. The country's macroeconomic regulation and control policy. Since the reform and opening up, the printing and packaging industry has developed rapidly. Over-investment and blind tax-free import of equipment have produced the same problems as repeated construction in industries such as steel and electrolytic aluminum. Recently, the central government has introduced a new macro-control policy, which will expand the policy of large-scale investment projects from the central government to nine industries, including the printing industry. Measures to limit blind investment will inevitably affect the sales market for printing equipment.
2. Mergers and acquisitions of printing companies. It has made the birth of many newspaper enterprise groups and printing enterprise groups. These enterprise groups integrate stock assets, give full play to the potential of existing equipment, and reduce the desire to purchase equipment, which also affects the printing machinery market.
3. Continuous improvement of the country's legal system. The continuous crackdown on illegal publications, the proliferation of small advertisements and the restrictions on the amount of printing of teaching aids have enabled the printing industry to enter a benign development stage. In the past year, the policy of over-packaging legislation and building a conservation-oriented society has regulated the development of the printing industry, which also affects the printing machinery sales market.
4. Foreign companies set up factories in China. Make the competitive environment of domestic enterprises further international. Second, the main response measures In response to the above factors affecting the printing equipment sales market, printing machinery companies should also adjust their thinking, and further promote the rapid development of printing machinery and equipment.
The factors affecting the printing machinery market in recent years affect the printing machinery sales market. The factors are complex and can be summarized as the following four points:
1. The country's macroeconomic regulation and control policy. Since the reform and opening up, the printing and packaging industry has developed rapidly. Over-investment and blind tax-free import of equipment have produced the same problems as repeated construction in industries such as steel and electrolytic aluminum. Recently, the central government has introduced a new macro-control policy, which will expand the policy of large-scale investment projects from the central government to nine industries, including the printing industry. Measures to limit blind investment will inevitably affect the sales market for printing equipment.
2. Mergers and acquisitions of printing companies. It has made the birth of many newspaper enterprise groups and printing enterprise groups. These enterprise groups integrate stock assets, give full play to the potential of existing equipment, and reduce the desire to purchase equipment, which also affects the printing machinery market.
3. Continuous improvement of the country's legal system. The continuous crackdown on illegal publications, the proliferation of small advertisements and the restrictions on the amount of printing of teaching aids have enabled the printing industry to enter a benign development stage. In the past year, the policy of over-packaging legislation and building a conservation-oriented society has regulated the development of the printing industry, which also affects the printing machinery sales market.
4. Foreign companies set up factories in China. Make the competitive environment of domestic enterprises further international. Second, the main response measures In response to the above factors affecting the printing equipment sales market, printing machinery companies should also adjust their thinking, and further promote the rapid development of printing machinery and equipment.
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