On April 12th and 16th, the Chengdu Municipal Bureau of Commerce and the Sichuan Furniture Import and Export Chamber of Commerce jointly organized nearly 100 Sichuan furniture manufacturing and design elites to rush to the 51st Milan International in Italy on April 17-22 . Furniture exhibition . It is understood that the Milan trip is the first time to travel in groups. In addition to visiting the Milan International Furniture Fair , the furniture manufacturers and terminal stores in Marseille, Amsterdam and other places will be inspected according to the requirements of the exhibition enterprises. In the case of a sluggish market, Sichuan Furniture is still actively responding, taking the initiative to go abroad to find trends, and strive to bring new directions for transformation in the industry.
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On April 13th, the executive vice president and secretary-general of the Sichuan Furniture Import and Export Chamber of Commerce, Rong Weiwei led the team, the south, the good scenery, the sunshine Linsen, the emperor and many other Sichuan furniture representatives and the French fine furniture & interior decoration The Federation conducted business talks. According to the person in charge of the French side, France has a large number of handmade furniture workshops with a total of 15 people. Each workshop has a fixed customer base. They provide original and handmade furniture products for a very small number of customers. He hopes to cooperate with Chinese furniture factories. , bringing European design elements to the Chinese furniture market. Rong Weiwei said that the Chinese furniture industry, especially the Sichuan furniture industry, is still in a period of rapid growth. If there are advanced and mature European furniture manufacturing elements, it will greatly promote the transformation and upgrading of Sichuan furniture. .
During the visit to the Milan exhibition, many companies said that the application of new materials and new technologies has become the biggest highlight of this exhibition. Bobo, chairman of the Tianzi Group, said that the modern furniture exhibited was extremely high in mechanization, and the coating technology and veneering technology were greatly improved, and the use of the topcoat was almost abandoned. In terms of material application, environmentally-friendly and recyclable materials have become “new darlingsâ€. A large number of imitation wood and resin materials have been used in furniture manufacturing, showing that furniture design and manufacturing links pay attention to environmental protection and low carbon. According to a person from the Chengdu Municipal Bureau of Commerce, although Sichuan furniture has entered the stage of mechanized production, the response speed of new technology and new materials is not as good as that of overseas manufacturing. It is hoped that through this exhibition, Sichuan furniture manufacturing enterprises can be upgraded. The ideology of the family accelerates the mechanization of furniture manufacturing and enhances the status and influence of Sichuan furniture from both aspects of software and hardware.
In addition, the rise of Chinese design power has also become the focus of attention. The “sit down†created by 50 famous Chinese designers and the “sales logistics†of the Milan Design Week slalonesatellite design report are all from Chinese designers. Rong Weiwei, executive vice president and secretary-general of the Chamber of Commerce in Sichuan Province, said that Chinese designers have concentrated their efforts at overseas exhibitions, indicating that domestic design forces are gradually getting rid of the past "Chongyang Meiwai" and re-emphasizing the implications of traditional culture. the power of.
According to the relevant person in charge of the Bureau of Commerce, the purpose of organizing corporate exhibitions is to explore the international vision of Chengdu furniture people through visits and visits, to understand the situation in the post-economic crisis era, to actively respond, to enhance the internationalization of Chengdu furniture industry, and to establish Chengdu furniture in the international arena. An important opportunity for influence. Rong Weiwei, executive vice president and secretary-general of the Sichuan Chamber of Commerce for Import and Export of Furniture, said that this is an opportunity for Sichuan furniture to display its external image and to understand foreign advanced production techniques. It is also a source for companies to find current trends and seek opportunities for transformation.
In recent years, the export volume of Sichuan furniture has increased continuously in recent years. It has also appeared frequently in overseas exhibitions such as Malaysia International Export Furniture Fair. Last year and this year, many companies such as Quanyou, Nanfang and Dibao have successively exhibited in Malaysia's international export furniture exhibition. And set up stores in Southeast Asia, Latin America and other regions. Next year, Sichuan enterprises will be expected to enter Dubai, the high point, and the Cologne exhibition. Rong Weiwei said that with the gradual increase of the influence of Sichuan furniture overseas, attending the furniture exhibition in Milan as an exhibitor is just around the corner.
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