Once, we thought that blocking UV rays and fighting melanin production is doing a good job of whitening. In fact, the skin's small environment will also affect the whitening effect. Focusing on pigmentation alone can not reproduce flawless skin, and must solve multiple problems at all levels of the skin. The major skin care brands launched a new concept whitening new product in 2012, making whitening work more efficient!

If the temperature is too high, it will lead to the loss of moisture and collagen in the skin, the skin will become rough and dull, and the activity of melanin will increase, causing depression and aging. In the past, we only used a variety of skin care products to block ultraviolet rays and prevent melanin production. In fact, such protection can only be regarded as “semi-whiteningâ€. In order to achieve complete whitening, you need to be able to fight against both "light" (ultraviolet light) and "hot" (infrared), giving your skin a natural whiteness.
In 2012, the whitening products launched by major skin care brands have their own characteristics: the French Clarins, a 50-year-old botanical skin care legend, extracts the active ingredients of natural plants, starting from the base, giving the skin a perfect state of clear, transparent, moist and white; South Korea's top herbal skin care brand Snow Show, proposed the concept of temperature whitening, through the precious herbal medicine Hedyotis diffusa to solve the problem of skin redness and yellow gas; Lancome's first laser-melting black technology, 360 ° all-round control of the dermis and epidermis The regeneration of melanin in black factor; OLAY applies the latest "explosion" technology to whitening products. The perfect combination of technology and ingredients makes whitening and moisturizing one step.

Clarins: Clear • Translucent • Run • White shines from the bottom of the muscles
The new discovery of whitening: French Clarins extracts the active molecules of Tianshan raincoat through cutting-edge technology, effectively alleviating the transport of excessive melanin to the skin epidermis; with multiple plant extracts such as raspberry, parsley and chamomile to moisturize the skin and brighten the complexion. After professional skin test, the skin color was significantly brightened by 17% after 4 weeks of use.
Key words: clear base drainage detoxification
Whitening ingredients: Tianshan raincoat natural botanical ingredients

Whitening new product recommendation:
Clear whitening sunscreen lotion SPF30+PA+++
Product specifications: 400 yuan / 30ml
Provides 3 UV protection, barriers to the environment and various damage from electromagnetic waves. The ultra-fine particle filter acts as a “mineral shield†to protect the skin from UV rays. Anti-pollution complexes extracted from natural plant ingredients such as white tea can be used not only on eye skin, but also on sensitive skin.

Clear whitening essence
Product specifications: 720 yuan / 30ml
Efficient whitening star care designed for Asian women: Extracting Tianshan raincoat and a variety of complex plant whitening essences, deeply penetrates, effectively inhibits melanin formation and precipitation, diminishes pigmentation; comfortable and soft texture can smooth skin, Leaves skin pure, delicate & flawless
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