Analysis on the development trend of digital printing in 2012

[ppzhan Abstract] In its US 2006 printing status lecture, it was predicted that by 2012, the offset printing market share of Jiangshan will be reduced to 60%, and others will be occupied by variable data printing. For printing companies, the development of digital printing is the general trend. At the same time, the rapid development of digital printing technology has brought huge business opportunities to various fields of the glass printing industry. Digital printing has become a printing method with potential for development.

In its US 2006 printing status talks, it was predicted that by 2012, the offset printing market share of Jiangshan will be reduced to 60%, and others will be occupied by variable data printing.

By 2015, the ratio of revenue generated by offset printing to total revenue in the printing industry will drop to around 45%, and digital glass printing will rise to 30%, while others will be occupied by ancillary services.

According to relevant information, in the United States, 33% of digital printing jobs were diversified and personalized in 2006. The growth rate of custom printing in the printing market has reached 14%, and the growth rate of jobs directly printed from network glass has exceeded 100%. . In terms of the number of copies, 78% of the four-color offset jobs have been reduced to less than 5,000 copies.

For printing companies, the development of digital printing is the general trend. At the same time, the rapid development of digital printing technology has brought huge business opportunities to various fields of the glass printing industry. Digital printing has become a printing method with potential for development.

For the development trend of digital glass printing, FrankJ.Romano, a famous printing expert in the United States, believes that digital printing will complement and compete with offset, screen printing and flexo printing; networked laser printers will challenge copiers and copiers. Digital printing, digital printing challenges offset printing, and inkjet will challenge all; the quality of digital printing will no longer be a problem, but its production capacity, reliability and size issues will still need to be further resolved; offset printing is improving, providing more economical and Competitive products, but its market will continue to be eaten by digital printing; digital printing will affect all aspects of the printing industry, glass printing will be available in art, packaging, label printing, textiles, books, advertising and other printed materials widely used.

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